DAYNA'S CLEAN, IMPACTFUL WORK HAS BEEN WIDELY PUBLISHED THROUGHOUT THE WORLD AND RECEIVED MANY CREATIVE AWARDS.

Clients

AT&T     AMERICAN EXPRESS     BUSINESSWEEK     GIRL SCOUTS     MET LIFE     FOOD NETWORK     FORBES     DEPARTMENT OF HEALTH AND HUMAN SERVICES     FEDHEALTH     ENVIRONMENTAL PROTECTION AGENCY     PAN AMERICA DEVELOPMENT FOUNDATION     HGTV     KELLOGG'S     LOUIS VUITTON     MBNA     NBC     PFIZER     RALPH LAUREN     SONY     TIFFANY & CO     TIME MAGAZINE     UNICEF     UNITED NATIONS     USAID     US CUSTOMS AND BORDER PROTECTION     VERIZON     VISA     NASCAR     WELLS FARGO     PLANNED PARENTHOOD     U.S. AIR FORCE     FEDERAL OCCUPATIONAL HEALTH     OGILVY & MATHER

Track record

  • Overseeing the entire project development cycle, from working with agencies and businesses to approvals and purchasing 
  • Designing and executing strategic, focused, results oriented, data-driven solutions 
  • Developing and setting, implementing and maintaining design parameters and stylistic brand guidelines
  • Elevating existing brands for SMEs and global organizations 
  • Leading and mentoring teams to concept and develop user-centered designs
  • Leading strategic brainstorming sessions, campaign and creative brief development and directing creative execution
  • Fostering a great creative, talented culture
  • Collaborating with UX, designers and writers to build effective user and brand experiences
  • Translating marketing objectives into creative strategies, designs, and plans 
  • Interfacing with and presenting to clients directly
  • Repairing and bridge building of relationships among internal and external teams and clients
  • Directing and developing site functionality, interaction, user interfaces, and navigation
  • Managing and coordinating creative staff, agency, freelancer and discipline leads 
  • Managing, coordinating, and directing photographers, illustrators and marketing managers
  • Budgeting, bidding and print management for cost savings and guaranteed quality of the final product.
  • Sketching concepts, concepting, composing, illustrating and painting final art
  • Illustrating graphs and charts, extensive infographics experience